LinkedIn Advertising for Small Marketing Teams Presented By Brand Networks
*The event has already taken place on this date: Wed, 09/14/2016
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It's time for your business or agency to make the leap! LinkedIn advertising will let you reach the business professionals you're aiming to influence with incredible precision and unparalleled insight. But how the heck do you get your feet wet without losing your shirt (or your budget)?
In this practical digital marketing session, we'll discuss the benefits of advertising on LinkedIn, the strategies that are working for businesses of all sizes, and the best ways to get started. After explaining how to get started and find early success, the presenter will share advanced tactics to move your LinkedIn ad campaigns into 5th gear for optimal performance.
About the teacher:
Kyle Psaty is a nationally recognized expert on social marketing and paid social advertising. In addition to keynoting last year's Upstate Social Sessions (coming back to Rochester soon!), Kyle also regularly guest lectures at Syracuse Newhouse, the University of Rochester, RIT and St. John Fisher College. In the last year, he's also spoken live at Social Media Week Chicago and Portada LAT in Miami, and presented webinars in partnership with Pinterest and AdWeek. Kyle is the Product Marketing Director at Brand Networks, a local technology company that simplifies social for the world's top brands and agencies.
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